Thursday, November 19, 2009

Liberty Mutual - Car adverts - art

You're watching the corporate goggle box, and a great advert comes on. It's usually either for a new car on an open road or for a new car insurance scam, and you feel violated. Here's a brace of car insurance ads for Liberty Mutual that just exude Quality Of Lie, break the mould. They're such a clever example of corporate brain washing that I'm gonna share them with you. Yes, on this anti-corporate blog. Right now. And they're categorised under ART becuase they're absolutely gorgeous and hellishly alluring micro movies.

Advertising Agency: Hill Holiday, Boston, USA
Creatives: Michael Shaughnessy, Scott Noble
Producer: Alex Vainstein
Production Company: Smuggler
Director: Stylewar
DP: Barry Peterson
Producer: Tim Kerrison
Editing Company: Bugg Editorial NY
Post Production: The Mill / Los Angeles
Exec Producer: Sue Troyan
Producer: Asher Edwards
Telecine: Fergus McCall - The Mill / New York
Lead Flame: Chris Knight
Flame Assist: Ant Walsham
Combustion: Shane Zinkhon, Gavin Camp
Lead CG: Robert Sethi
CG: Dan Marum, Matt Longwell, Jamie O'Hara
Art Support: Steve Cockonis

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